GTM Consult. Scale Up Your Business

You Don't Need Another GTM Plan. You Need One That Works.

I partner with CEOs and leadership teams to align sales, marketing, consulting services, and product around a unified Go-to-Market strategy that drives pipeline growth. From planning to execution, I help you expand into DACH and US and build a scalable revenue engine.

Engagements are offered as interim management or advisory services.

RETAINER - PROJECT - HOURLY BASIS

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GTM Plans Foggy? You need GTM Consult. Fron Strategy to Execution
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“Ralf operates where most consultants stop — in the actual doing. He plans and connects strategy to the daily habits that create momentum”

FRank Kresse CEO ScriptRunner

Frank Kresse

Founder and CEO of ScriptRunner

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"Ralf doesn’t just understand go-to-market strategy.  He’s successfully built and executed plans that deliver results and sees the big picture"

Kristen Diamond

Kristen Diamond

Marketing Leader & Fractional CMO

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"GTM Consult enables us to turn strategic ambition into impactful, repeatable, and measurable
market action"

Oliver Block VP of Sales

Oliver Block

Vice President Sales DACH

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About
About
About
About
Go-To-Market Strategy & Product-Market Fit

From Idea to Scalable Growth

I guide SaaS and tech-driven companies through the critical stages of product-market validation and go-to-market readiness. Whether you’re preparing for launch, scaling from Seed to Series B, or repositioning for new markets like US or Europe. I help you build and execute GTM strategies that drive measurable impact—not just activity.
Typical Scenarios:
Startups aiming for faster growth
Product teams needing GTM acceleration
Startups transforming from PLG to SLG
Messaging, Positioning & Demand Generation

Speak Your Customer’s Language—Then Drive Leads

Clear, differentiated messaging is the foundation of demand generation. I help you define your market positioning and craft compelling value propositions that resonate with buyers. From inbound campaigns to outbound outreach, I create lead generation engines that deliver results.
Selected Success:
xtype.io: 60% pipeline contribution in 12 months
Hadean: +300% lead generation growth through GTM repositioning
Broadcom: Rebranding & MQ leadership → +25% pipeline growth
Sales Enablement & Team Alignment

Marketing, Sales, and Product —Finally on the Same Page

I close the gap between marketing, sales, and product. By developing tailored GTM  playbooks, objection-handling tools, and competitive positioning guides, I empower your sales and marketing teams to convert momentum into closed deals.
How I help:
Build sales enablement content
Align sales & marketing roadmaps
Provide actionable GTM playbooks for all teams
Interim CMO & Marketing Setup

Build the Revenue Function You Need—Fast

As your Interim CMO or COO, GTM Board or CEO Advisor, I set up or restructure sales, product, and marketing organizations for SaaS SLG growth. From team design to process implementation, I help you professionalize pipeline generation to deliver results and support long-term scalability.
Engagement Models:
Interim marketing leadership
VC and PE-backed growth projects
SaaS marketing transformation for mid-market companies
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Go-To-market Strategy & Product-Market Fit

From Idea to Scalable Growth

I guide SaaS and tech-driven companies through the critical stages of product-market validation and go-to-market readiness. Whether you’re preparing for launch, scaling from Seed to Series B, or repositioning for new markets, I help you build GTM strategies that drive measurable impact—not just activity.
Typical Scenarios:
Startups aiming for faster growth
Product teams needing GTM acceleration
Startups transforming from PLG to SLG
About
Messaging, Positioning & Demand Generation

Speak Your Customer’s Language—Then Drive Leads

Clear, differentiated messaging is the foundation of demand generation. I help you define your market positioning and craft compelling value propositions that resonate with buyers. From inbound campaigns to outbound outreach, I create lead generation engines that deliver results.
Selected Success:
xtype.io: 60% pipeline contribution in 12 months
Hadean: +300% lead generation growth through GTM repositioning
Broadcom: Rebranding & MQ leadership → +25% pipeline growth
About
Sales Enablement & Team Alignment

Marketing, Sales. and Product—Finally on the Same Page

I close the gap between marketing, sales, and product. By developing tailored GTM playbooks, objection-handling tools, and competitive positioning guides, I empower your sales and marketing teams to convert marketing momentum into closed deals.
How I help:
Build sales enablement content
Align sales & marketing roadmaps
Provide actionable GTM playbooks for all teams
About
Interim CMO & Marketing Setup

Build the Revenue Function You Need—Fast

As your Interim CMO, COO, GTM Board or CEO Advisor, I set up or restructure sales, product, and marketing organizations for SaaS SLG growth. From team design to process implementation, I help you professionalize pipeline generation to deliver results and support long-term scalability.
Engagement Models:
Interim marketing leadership
VC and PE-backed growth projects
SaaS marketing transformation for mid-market companies
About
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Let’s Launch Something Great Together

Ready to clarify your go-to-market strategy and accelerate results? Let’s start with a free intro call.
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